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How to Scale a Recession Proof LUC
Jeremy and Nick both have recession proof businesses because they've spent years developing enough influence, trust, and rapport. The only reason I was able to launch the LUC two weeks before the world shut down is that I learned to build it through adversity. If you don't have people who you can directly reach out to with an offer, maybe you've never done anything for them. That's how you create customers for life. Do you provide value in every relationship that you're in? To me, what's the point of the relationship? When I have a relationship with someone, I am always providing him or her some kind of benefit.