Sales Strategy & Enablement by Revenue.io cover image

1006: The Building Blocks of Sales Enablement, with Mike Kunkle

Sales Strategy & Enablement by Revenue.io

CHAPTER

The Importance of Training and Coaching

How often do frontline managers get effective training on how to become a productive sales coach? I mean, not enough. One of the simplest things we teach Andy is what's the difference between training and coaching. If they know what, why and how but just need to get better at it, then you want to start to coach them. Coaching is interactive, it's engaging, it's led by questions, it's facilitation.

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