I'm always trying to like help them is to reduce the complexity of the question that they are having because they think of so many potential influencing factors. So I try to get people out of that feeling of being overwhelmed with all the data and seeing all the complexities. It's almost to me that what you just described is a problem that has to be solved at a more fundamental level of each of us knowing a bit about the domain we're serving in that conversation or accessing that’s part of who we love it.
Do analysts make things more complicated than they need to be, or is the data representing a complex world, so that is just the nature of the beast? Or is it both? Stakeholders yearn for simple answers to simple questions, but the road to delivering meaningful results seems paved with potholes of statistical complexity, data nuances, and messy tooling. What is a business to do? Frederik Werner from DHL joined Michael and Tim for a discussion that definitively determined that, well, the topic is…complicated! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.