I'm always trying to like help them is to reduce the complexity of the question that they are having because they think of so many potential influencing factors. So I try to get people out of that feeling of being overwhelmed with all the data and seeing all the complexities. It's almost to me that what you just described is a problem that has to be solved at a more fundamental level of each of us knowing a bit about the domain we're serving in that conversation or accessing that’s part of who we love it.

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