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The Art Of Pricing Irresistible Consulting Offers With Casey Brown: Podcast #287

Consulting Success Podcast

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The Importance of Paid Time

Some consultants wake up one day and realize they're building somebody else's business. "I think I saw it for what it was then and I haven't really changed my opinion of it now," says John Defterios, a pricing expert. The firm doesn't have to acquire the client or do any billing; you get paid for every hour you work. But when you have the selling effort and process, those never turn into any dollars.

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