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6min chapter
#7: GV Design Partner, Daniel Burka, on prototyping your way to massive influence
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Build Credibility With at Least One Person
Bryan: Business leaders and designers have a compulsion to a jumb to the first solution without any proper betting a. He says one of things i really like about designs prenysis emphasis on exploring multiple ideas, then focusing in once you have some sort of validation. Bryan's tips for successful design sprints include creating two separate brands that aren't your brand - test them with customers before deciding if they're worth it.
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