The High EQ Marketer: Every Marketer Needs Great Content, with Melissa Zehner
B2B Growth
00:00
The Elements of a Content Marketing Strategy
There's no one right answer for every client, says content marketing expert. For a company that is duct led, the content me need to reflect that. Then you have companies that are very focused on being a life style brand. So then you're going to be producing pieces of content that are much more focused on that emotional element and making them feel like you get them.
Play episode from 13:54
Transcript
