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How thinking like a musician and songwriter can help you create breakthrough advertising campaigns with Ned Brown

Confessions of a Creative Director

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The Art of Breathing

Music is patterns. And it's patterns of different kinds, right? There's the rhythmical patterns. Like I remember that movie with Gregory, Gregory Hines, the tap tap dancing movie? Yeah. So he was listening to the sound of cars, you know, driving over the manhole covers in the city street and those rhythms became rhythms that he tapped. You know, for me, music played a huge, has played a huge part in how I think about how to tell a story.

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