9min chapter

Y Combinator Startup Podcast cover image

How To Start A Dev Tools Company with Nicolas Dessaigne | Startup School

Y Combinator Startup Podcast

CHAPTER

Effective Strategies for Marketing Developer Tools

This chapter explores strategic marketing approaches for developer tools, focusing on the importance of understanding the technical audience. It emphasizes grassroots marketing, engaging online communities, and leveraging internal expertise to enhance awareness and support.

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