Matt Kelly | The Midnight Pod cover image

The Man Behind all of Your Favourite Creator’s Brands - Shan Hanif | The Midnight Pod Episode 74

Matt Kelly | The Midnight Pod

00:00

How Influency Influences Brand Slash Products

I assume now you get a lot of influencers pitching you. But like, how was that originally? Would they come to you? Or would you go and find them? Or is it a little bit of a mess? I'm very fluid or agile is probably the word, like, doesn't really matter. Like, it could be either way. The whole business has been grown by ruthlessly big case studies. Yeah, basically like just proof. Proof is in the market,. You don't even need to like, we don't even credit case studies because the case study in the public.Yeah, so, like, like,like, like, mob it. yeah, I might

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app