4min chapter

Permanent Podcast: Real Talk About Private Equity and Buying, Selling, and Operating Small Businesses cover image

Morgan Housel: The Psychology of Luck - Outside Insights

Permanent Podcast: Real Talk About Private Equity and Buying, Selling, and Operating Small Businesses

CHAPTER

How to Temper Expectations as They Rise and Not Fall Victim to the Hedonistic Treadmill

Brent Johnson: It's so easy to inflate your expectations, everything else around you seems inadequate. He says he and his wife have saved every single penny from the book they've made in two years. "I should just focus on things that actually legitimately make me happy,"Johnson says.

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