2min chapter

How I Built This with Guy Raz cover image

Advice Line with Jamie Siminoff of Ring

How I Built This with Guy Raz

CHAPTER

Creative Marketing Strategies and Audience Targeting

This chapter explores successful marketing tactics used by brands such as Dollar Shave Club and Liquid Death. It emphasizes the significance of emotional connections with consumers and clear messaging tailored to diverse market segments, including those with disabilities.

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