Ep 290: Pet Health Comes Home with MySimplePetLab's Jen Hagness
DTC Podcast
Introduction
The pet industry is going to triple to 320 billion in the next decade. Recent studies show that 75 million pets will not have access to care by 2030. Mobile app users have been proven to be more diehard fans of your brand. They've got higher conversion rates, revenue, procession and LTV compared to web based stores.
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