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52 - Identifying True Intent | Demand Gen Live S1 x24

GTM Live

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Are You Using Intent Identifiers?

David kay has another good marketing question. Would you would like to speak about intent identification, when you think it should or could be used? I don't even think i know what intent identification means, david. Yonow, i think i would echo that. I've tried lots of different channel partnerships, and none of them ever were that successfulaum, so also, avoid them typically. So, ye, just an open question when to use, when not to use, what you like not like. Have you tried them? Have you any experience with how you can put them into your if youre a coordination engine am, ye, rif let's do it.

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