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23min chapter
#222 CEO San Francisco Giants, Larry Baer: Winning Plays
Grit
From Struggles to Success: The Giants' Transformation
This chapter chronicles the San Francisco Giants' turnaround following their 1993 ownership change, addressing initial challenges and the strategic improvements that boosted game attendance. It highlights the innovative financing approaches for a new stadium, including the use of seat licenses, and explores the importance of fan engagement in transforming casual spectators into devoted supporters. The chapter culminates in reflections on the franchise's success during the 2012 World Series, emphasizing the significance of teamwork, leadership, and cultural cohesion.
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