How to Write Copy That Sells In 2.5 Hours Flat | w/Kris Jones
The Art of Online Business
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How Do You Position Yourself as the Hero?
The first time this came up was for myself i solved my own problem which how i solve that is how i'm helping people now does that make sense yeah completely. You don't want to position yourself as the hero because you're not the hero you've already solved this problem and you know how to do it. There's only room for one hero in every story so you immediately kick any potential client into engaging with you. It's about inviting your clients into a narrative with you where they play the character of the hero and you play thecharacter of the guide.
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