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Athletic Wear Brands Battle for Soccer Dominance

Business Wars Daily

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Nike and the Women's World Cup

Adidas has extended its apparel sponsorship with one of the most successful soccer clubs in the world, England's Manchester United. The decade-long deal is worth a record breaking $1.2 billion. Nike appears to be scoring big at the Women's World Cup despite the fact that Adidas is an official sponsor of the event.

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