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The growth ceiling comes for a very, a simple mathematical reason. If you start out with a thousand users, in order to a quadruple, you just need four thousand users. Three million users, it gets a lot harder. The second issue on top of that is, as more users show up, inevitably there are am a factors like market saturation. And these are some of the factors that drive companiesjust hitting the ceiling and not being able triple or quadruple each year.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode