Planet YouTube
Land of the Giants
00:00
The Key to Utup's Growth Would Come From Amateurs, Not Prose
U tup had a hunch that the key to u tup success wouldn't come from nbc of the world, no matter how big their stuff was on t v. What yu tu got right from the started is they were very focused on user generated content. U g c the key to utube's growth would come from amateurs, people like smush s. The users are going to find their own stars and anoint them as celebrities. And i remember saying, it's like these youtube stars will one day be even more popular than the movie studios and television networks.
Transcript
Play full episode
