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The One About Email Mastery! - I Love Marketing With Joe Polish And Dean Jackson - Episode #130

I Love Marketing

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Do You Still Want Your Credit Fixed?

"I'm in financial services and one of our cornerstone products is a credit restoration product. And you know, I get the whole nine word email and I'm really excited about it." "It's not something that I could go, hey, yes. So do you still want to get your credit fixed?" 'How would I word that in such a way that will elicit the response that I'm looking for and not offend them? Does that make sense?''Well, it's all going to be part of how you came in contact with them.'

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