Upmarket: The Business of Real Estate Photography & Media cover image

Ep. 32 - Zillow Gone Wild!

Upmarket: The Business of Real Estate Photography & Media

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Zillow's Hard Sell to Agents

No one with more than 3% market share, but that's nationwide market share. I don't think you can get photographers in actually every single market anywhere. If we can get more people to use professional photography, that does benefit the real estate media providers. Zillow knows this more than they know about art industry, but the realtors hate Zillow.

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