Marketing First or Product First in AI Era

Carl Rivera is the Chief Design Officer at Shopify, where he previously led both Merchant Services and the Shop App as VP of Product. Before joining Shopify through its acquisition of Tictail, Carl was the co-founder and CEO of Tictail, the "Tumblr for e-commerce," where he built one of the most beloved design-forward commerce platforms of its era.

AGENDA:

05:05 Biggest Lessons from Selling My Company to Shopify

09:55 Where Does Shopify Suck at Product: Lessons from that?

17:37 What makes Truly Great product Design: The Five Pillars

31:02 The Future of Design in an AI-Driven World

36:00 Do We Skip the Design Phase in AI: Figma's Evolving Role in Design

40:09 Remote Work vs. In-Person Collaboration: Where Remote Loses?

42:43 What Happens to the Vibe Coding Market

47:06 Product Management and Team Dynamics

59:48 Does AI Favour Incumbents or Startups