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Ep. 852: Thomas Wedell Wedellsborg Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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How to Reframe Your Book

The book is in glaring red. It's a little provocative. We had a big discussion around, was this title too confrontational and was this layout? Once we had that problem solved, then we could consider how do people react to it beyond that point. I'm happy that at least one author got to do something that they enjoyed on their cover versus being told the ego might be hurt if we didn't go along with their really crappy design.

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