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The Product Life Cycle - Amazon FBA Edition

Seller Sessions Amazon FBA and Private Label

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How to Boost Your Product Lifecycle

Sharon Evan: There are, in my opinion, on an Amazon FBA level, there's five different stages. We've got development, introduction, growth, maturity, and decline. You definitely want to make sure that you can extend the lifecycle of your product as much as possible before it reaches the decline stage or if at all. And this is the thing, I believe that the one thing that can save you when your niche has become somewhat saturated is your branding.

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