8min chapter

The Startup CPG Podcast cover image

How to Crush Expo West

The Startup CPG Podcast

CHAPTER

Strategies for Success at Expo West

This chapter delves into essential tips and strategies for making the most of Expo West, focusing on rest, goal setting, and impactful connections. Panelists stress the importance of preparation, training booth staff, and crafting a compelling 10-second pitch to capture buyers' interest in a busy expo environment. The discussion highlights various approaches to engaging potential customers, emphasizing offering samples, utilizing engaging spiels, and maintaining a positive brand experience.

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