Relationship Building

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We identify a contact we've never met before and ever engaged with before. We do a little bit of research on them, we find some angles that we can use to add value. And then we transform that into a conversation and then and ask. All three of these are individual tools that you can leverage on their own or in combination like we did in this episode.

Austin shares a case study on how to turn a contact or even a stranger into a referral in 3 easy steps!

Time Stamped Show Notes:

[0:30] - Case Study: Turning A Stranger Into Referral

[1:13] - Research on LinkedIn

[3:25] - Find opportunities to add value

[5:13] - Add value in as many ways as you can - get creative!

[7:22] - Make your ask (the right way)

Have questions about how to turn a stranger into a referral? Text them to Austin at (201) 479-9511.

Resources Mentioned In Today’s Episode:

Jim Petrola’s LinkedIn Profile
Email Template:

“Hey Jim! As you know, I’ve been following your content here on LinkedIn for several weeks now. I’ve learned a ton from you, especially [Specific Thing #1] and [Specific Thing #2].

I’m looking to make the jump into tech sales from a non-traditional background, similar to the transition you made. If you’re up for it, I’d love to ask you a few questions about your journey — phone or email are both great.

I know this is a big ask so no pressure if it’s too much right now. Either way, excited to keep supporting your work.”

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