
498: Do This Exercise To Instantly Improve Your Marketing Results (Plus An Announcement!)
Embodied CEO
00:00
How to List Out Every Single Problem Your Ideal Customer Is Facing
If you don't have an offer and offer positioning that's irresistible, then you're going to go through the exercise that is listing out every single problem your ideal customer is facing. And I'm going to challenge you to make it like you have to get to know this person better than you know your friends. You've got to know them better than they know themselves things they don't even say.
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