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Episode 222: The "Franchise" Philosophy with Jordan Skole

UI Breakfast: UI/UX Design and Product Strategy

CHAPTER

Auto Books

Otobooks is a digital audiobook service. The company works with financial institutions to promote its products, including auto books. Audiences can't sign up for the service if they don't bank with one of otobooks' banks. Otobooks has been able to use this principle at otobooks when you have bigger marketing department and more resources.

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