How to Find Your Audience

Where is your avatar? Where is your target audience? And do you know how to find them? Well, holy crap. I think people have written entire books on this topic, Stu. So well, let me break it down for you real quick, Jim. Remember this little handy dandy device that we created a long time ago that I laminated? It was so helpful. Oh, yeah. From the DIY Media Marketing Academy. The DIY business action plan. That's right.