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David Burkus - Inspire And Align Your Employees to Pick A Fight

SIMPLE brand With Matt Lyles

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Introduction

Simple Brand Podcast is dedicated to helping you create simple experiences for your customers and for your team members. Each week we're bringing you amazing interviews with business leaders and authors who will teach you how to differentiate your business by focusing on the one thing your customers need most, simplicity. Today's guest: David Birkis has written a book called Pick a Fight which walks through how leaders can use a crusade,. can use a fight to inspire their team members.

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