I'm so excited for our conversation today. Thanks for coming on. Absolutely.

Thank you so much, Amy, for having me. I'm so excited for us to dive in. I think it's timely that we just recently connected. We're going to be working together, but also that we get to kind of break this down because it's brand new. So I'm really looking forward to the conversation. I am

too, because you've had a bunch of conversations with my team members, but I've not really gotten to sit down and really understand the strategy at this level. So I've been looking forward to it all week. So here's the thing. Can you share a little bit about what you do at your company, School of Bots? Absolutely.

So long story short, we're a conversational marketing agency and we work with leading information product businesses to help them scale with campaigns on Instagram DM Messenger WhatsApp and SMS. And we'll break down kind of what that means, but it's all based on these automated messaging experiences. And so over the years, we've had the chance to kind of work with some of the best of the best marketers and businesses in the space. And that's allowed us to serve over 150 clients, generate $30 million in revenue for them, but also be able to share methodologies with smaller business owners and marketers who just want to understand what this is, because it really does feel like the beginning of websites, the beginning of email, like this is a whole new communication channel, which at its core is how we've always communicated as humans. It's always been about having those conversations, but as the web has kind of evolved, people have hidden behind, especially online businesses behind the ability that they don't have to be there 24 seven for their customers, you know, in person. And so I feel that a lot of that authenticity, real time communication, just being able to serve people at the highest level has kind of faded away or not been as integrated into online businesses. So this feels like it really brings that back into your business and allows you to serve everybody at scale, which as of right now there's no way to do something like this manually, it would just be insane. So we're going to break down all that means, but that's kind of the long story short of it.