Crowdfunding is a good way for people to at least prove that there's interest, says Indiegogo CEO. "We're seeing it on both ends, you know, so the macro economic environment, just we feel it quite a bit," he adds. 'I always dreamed of being an entrepreneur and now is the time'
So, you’ve got an idea. But how do you get the backing to make your big dream a reality?
Becky Center is the CEO of Indiegogo, an online crowdfunding platform that’s helped over 800,000 entrepreneurs bring their ideas to life. Deidre Woollard caught up with Center to talk about:
- How tighter lending environments lead to entrepreneurship booms
- What drives backers to participate in funding campaigns that pay off in rewards rather than equity
- And how the laboratory-like nature of crowdfunding can help predict “the next big thing” before it goes mainstream
Host: Deidre Woollard Guest: Becky Center Producer: Mary Long Engineer: Rick Engdahl
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