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Safi Bahcall: Take Your Loonshot

FranklinCovey On Leadership

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Why Do Good Teams Kill Great Ideas?

Loon Shots is a book about why good teams with the best of intentions kill great ideas. Loon: The companies that eventually become Amazon or Microsoft or Google are able to run experiments at pace and scale. "There really isn't a simple magic wand," he says, but there are two principles for success.

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