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#58: The #1 Absolutely Critical Negotiation Technique

The Persuasion Lab with Martin Medeiros

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The Power of Preparation in Negotiations

This chapter delves into the critical importance of preparation in negotiations, covering strategy, tactics, and operations. Drawing insights from negotiation experts and using analogies from various fields, the podcast emphasizes the need for knowledge, expertise, and the use of checklists in negotiations. By discussing the value of categorizing clauses based on risk levels and delegating non-essential tasks, the chapter underscores how preparation can streamline complexities and enhance strategic discussions in negotiations.

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