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178 - How Brands Influence Culture (For Better or Worse) with Jennifer Sey

Gender: A Wider Lens

CHAPTER

Corporate Branding and Body Positivity

This chapter examines the clash between corporate branding and progressive values, focusing on body positivity and gender identity. The discussion critiques the shift in body positivity campaigns from celebrating diversity to endorsing unhealthy lifestyles while emphasizing the need for accountability in societal norms.

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