Making GTM Successful
M&A Science
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Gotomarket Strategy - How Do You Approach It?
Gotomarket strategy a easy sir thing that starts at the very beginning, when we are actually in target organization. That sur becas we have to think about what is the value that a particular target will bring to our organization. And once we understand that value and have a picture of what the combined value of both the organizations can be, we have to start working towards the ways and means of bringing the value together in a meaningful way for the customer. Once we identify those accounts, we've collaborate between. There is a collaboration exercise that happens between the saleskisow, how do w want to realize the vision that we had at time of the transaction? And then we work through
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