Demystifying SEO For B2B Marketers In 2022
The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
The Bottom of the Funnel - 15 Marketing Quotes
Most companies are just cranking out contents, new blog articles. But if you don't first have this mapped out, from m to mid to top, why go create more block posts? "It is so critical to start at the bottom," says Cindy Thent.
Dave is joined by Mitch Causey (Founder & CEO of Demandwell) to talk about SEO and what B2B marketers need to know about SEO in 2022. This recording is from a live session we did a few months back. Dave and Mitch help you understand how to think about SEO as a strategy in 2022, discuss what’s going on in SEO today, how top B2B SaaS companies are executing on SEO, the biggest opportunities in SEO, common mistakes and myths, who should own SEO, where SEO should sit inside of a marketing team team, and how to measure success with SEO.
Work in B2B marketing? Join 3,000 marketing pros in the private Exit Five community at exitfive.com
This episode is brought to you by Demandwell: https://www.demandwell.com/
Demandwell is the best SEO solution for B2B SaaS marketers. They’ve helped customers like Lessonly drive 40% of their revenue from organic search. And they helped Terminus’s make organic search their number one source of demos
Here’s how it works:
- Results: Demandwell is built for driving the outcomes that b2b marketers care about - demand, traffic, leads, and revenue.
- Ease and control: Junior team members can follow recommended steps in the platform, while experts can customize and maintain full control over their work.
- Speed: With everything in one platform, Demandwell helps you crank out content that ranks and drives leads in minutes rather than hours.
SEO expert or not, you should give Demandwell a try, and listeners of the Exit Five podcast can get a free competitive SEO Audit to see how you’re ranking relative to your competitors
Go to demandwell.com/fomo to get your free SEO consultation today.
Thanks to my friends at hatch.fm for producing the podcast for me. They give you unlimited podcast editing and strategy for your B2B podcast.
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