Context: Carly Reilly, Overpriced JPGs. Rise of “Phygital”, BAYC launches, Art Blocks.
Boys Club
00:00
Is Yuga Getting Younger?
The ceiling for doodles, for example, is higher than the ceiling for Yuga. If you can target that family friendly demo and you can appeal to the parents it's a sweet spot. And of course then also they'll grow up and be digital asset natives. For big brands or any brand, it's like you have to meet consumers where they are online.
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