
DJ Shadow
The Zane Lowe Interview Series
The Importance of Reluctance
The first stop on the road is the idea of reluctance being a marketing tool. I actually think there's a lot of artists out there that would rather be out front but there's somebody in the area going, "No, no, no, this is a great marketing tool now" It's just really hard to dissect and kind of amplify or look under a magnifying glass,. The fact that I was an American debuting in England and being known in England.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.