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3min chapter
What Drives Customers to Buy—And What Holds Them Back
The Modern Customer Podcast
Understanding the Emotional Drivers of Customer Dissatisfaction
This chapter explores the emotional factors contributing to customer dissatisfaction and highlights the significance of addressing these feelings to connect with potential buyers. Through a real estate example, it demonstrates how recognizing and managing emotional experiences can enhance sales success in various contexts.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode