10min chapter

How I Built This with Guy Raz cover image

Advice Line with Andrew Abraham of Orgain

How I Built This with Guy Raz

CHAPTER

Strategic Growth and Marketing Tactics for Food Businesses

Exploring sales strategies, distribution channels, and challenges faced by businesses in marketing and raising funds. Highlights include crafting compelling stories for investors, leveraging branding to attract consumers, and the power of micro-influencers in digital marketing.

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