Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

From Burnout to $30M Success: Lessons in B2B Marketing That Work

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How to Get Big Clients Through the Shitty Company

In the early days, it was like all brute forced. We had a very small number of sales reps, like four or something. So we had extremely tight feedback loops with each of those reps. But yeah, our first few enterprise customers came through these like various like the just like more like classic top of funnel brand awareness and content marketing. And that just told us that, hey, they can be acquired. Hey, there are specific needs that we can actually solve for and keep them,. You know, actually provide value to the customer, not just sell them, but actually providevalue to the customer. That's what SuperSight ultimately did without trying; I felt like here is a

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