Exploring the multitude of API calls and outgoing actions in digital messaging, covering various channels and types of interactions triggered by changes like the demise of cookies and Apple's IDFA updates.
You know the saying: keep your friends close, keep your … customers … closer.
Bill Magnuson is the Chairman, CEO, and co-founder of Braze, a customer engagement platform that works with some of Business’s biggest names. Fool Analyst Tim Beyers caught up with Magnuson for a conversation about:
- Braze’s origin story.
- The power of personalized marketing.
- The company’s latest results, and its plans to create even more value in the future.
Companies discussed: BRZE
Host:Tim Beyers
Guest: Bill Magnuson
Producer: Mary Long
Engineers: Rick Engdahl, Tim Sparks
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