The 50 Conversions?

i try to keep like 20 percent of my budget in learning or testing, whatever it is. But the rest has to be outside of learning,. i've noticed less volatility that way. If something to work it, if we find a creative that works, its quite we're usually quite confident to get aggressive with the spend behind it. Em, but but mainly broad. We'll test like apparellind and clothing as a stack. And then once we've got a bit of date, we'll start cutting out segments and trying to lit nich it down to the people who're obviously shon the best c ps.

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