Zinga and the Mobile Game Industry

Zinga specializes in making free to play games that don't cost a penny to download, but are rather driven by inapt purchases. Once you are hooked, the game nudges you to spend money on digital goods within the in game economy. Take two own some of gaming's biggest properties, like g t a, red dead, redemption, nba,. All of which could potentially make their way into mobile phones as free to play cash cows.