2min chapter

What's New In Data cover image

Data Science and AI with Sean Taylor (Chief Scientist at Motif Analytics, previously Data Science @ Facebook, Lyft)

What's New In Data

CHAPTER

The Challenges of Data Science and Data Engineering

The original use case was pretty interesting. It's an advertising business, obviously. And one of the ways that Facebook sells ads is they sell, they sell blocks of ads in the future for say, like, you know, if you want to advertise at the Super Bowl,. You probably also want to buy some Facebook ad inventory maybe that week after the Super Bowl so you can get people to convert. That block of ads is something that Facebook has to know that it's available.

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