How to Use Interactive Points to Measure Interest in College Recruitment

If you're going to do a survey, try to give them some incentive. You can get creative and especially if you do it over a series of issues or over whatever with different types of content. As far as survey questions go, I highly recommend open-ended questions as opposed to multiple choice. It's much better to sort of think of a survey as a way to figure out who's ready to buy something.

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app