Kids Media Club Podcast - Guest, Ricardo Briceno, Chief Business Officer at Gamefam
Kids Media Club Podcast
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The Potential for Game Development Studios to Become Media Companies
This chapter explores the potential for game development studios like Gamefam to evolve into full-fledged media companies, with the next big franchise possibly emerging from metaverse gaming. They delve into the opportunities these games offer for brands to engage users through organic advertising, using the example of the global toy line associated with the Twilight Daker game.
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