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PFL: Struggles and Strategies in MMA
This chapter explores the challenges faced by the Professional Fighters League (PFL) in gaining recognition as a legitimate competitor to the UFC, focusing on issues of fan base engagement and business strategies. It critically analyzes the promotion's financial growth and the implications of its approach in contrast to other organizations, while also addressing the complexities of fighter matchmaking and strategic decision-making. Ultimately, the discussion emphasizes the need for significant changes in the PFL’s business model to ensure long-term viability.