4min chapter

Behind the Bastards cover image

Let's Talk About Thalidomide

Behind the Bastards

CHAPTER

Disteval - The Litomite

Grunental's marketing campaign was based entirely around the fact that phelitamide, unlike those competing pills, was totally safe. The company placed 50 ads in medical journals and sent out more than 200 thousand letters to doctors. They hired private detectives to spy on doctors who complained about the drug. And they lied like a cheap rug - at no point did they consider doing anything but going full speed ahead with sales.

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