Google's Advertising Evolution

Google Search was the gold standard — a product born in a dorm room during the internet’s early, idealistic era. But when internal emails surfaced they revealed a deeper conflict inside the company: was Google making Search worse, on purpose, to boost ad revenue? Google says its changes are all about benefiting users. Critics say it’s all part of a bigger pattern — one that host Cory Doctorow calls enshittification: the slow, deliberate decay of platforms in the name of profit.

Guests in this episode include Ed Zitron, Emmanuel Goldstein, Clive Thompson, and Steven Levy.